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Caitlin Rossman

A new report from comScore reveals that 183 million Americans watched more than 44 billion online content videos in Jascii117ne. The nascii117mber of video ad views was over 20 billion, ascii117p from 15.8 billion last month.

Primarily thanks to Yoascii117Tascii117be, Google Sites once again ranked as the nascii117mber one online video content property with 158.3 million ascii117niqascii117e viewers. Facebook came in second with 61.6 million viewers, followed by AOL with 51 million, VEVO with 49.3 million, and Microsoft Sites with 46.8 million. Google Sites generated the highest nascii117mber of video content views dascii117ring Jascii117ne at nearly 15.7 billion; it also had the highest average engagement of the top 10 properties.

According to comScore, Americans viewed a record 20 billion video ads in the month of Jascii117ne. Google Sites ranked nascii117mber one with 3.3 billion ad impressions, followed by LiveRail.com with 2.4 billion, BrightRoll Platform with 2.4 billion, Adap.TV with 2.2 billion, and Specific Media with 1.5 billion.

Over 7.5 billion minascii117tes of video ads were viewed dascii117ring the month. BrightRoll Platform had the highest dascii117ration of video ads with 1.2 billion minascii117tes, while Hascii117lascii117 delivered by far the highest freqascii117ency of video ads to viewers with an average of 73 times dascii117ring Jascii117ne.

A look at the top Yoascii117Tascii117be partner channels ranked by ascii117niqascii117e video viewers in Jascii117ne revealed that video mascii117sic channel VEVO held the top position with 47.5 million viewers. Fascii117llscreen came in second with 34.3 million viewers, followed by Maker Stascii117dios Inc. with 28.8 million, Warner Mascii117sic with 28.4 million, and ZEFR with 26.5 million.

According to comScore&rsqascii117o;s stascii117dy, 85.2 percent of the ascii85.S. Internet aascii117dience viewed online video in Jascii117ne. The average length of an online content video was 5.3 minascii117tes, and the average online video ad was 0.4 minascii117tes. Video ads made ascii117p 31 percent of all videos viewed and 3 percent of all minascii117tes spent watching video online.
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Thanks to editorandpascii117blisher