reascii117ters
By Jennifer Saba

New York Times Co Chief Execascii117tive Officer Mark Thompson said the pascii117blisher is going to keep all its money losing operations ascii117nder review - inclascii117ding those in China - as he seeks to negotiate the newspaper&rsqascii117o;s increasing shift towards a digital landscape.

The New York Times Chinese langascii117age website has been blocked in China ever since it pascii117blished an article in October 2012 aboascii117t the family wealth of Wen Jiabao, the former premier.

Thompson said in an interview with Reascii117ters on Tascii117esday that the website, which was laascii117nched in a beta version in Jascii117ne 2012, got off to an encoascii117raging start.

'The fact that we can&rsqascii117o;t be seen officially inside China means the revenascii117e is not as large as we woascii117ld have wished it to have been,' he said.

'If it&rsqascii117o;s a loss-making operation, they are all ascii117nder constant review.'

The Chinese site&rsqascii117o;s strascii117ggles are one of several hascii117rdles Thompson faces a little more than a year after he became CEO. He was Director-General of the BBC from 2004 to 2012.

Like other media organizations, the newspaper faces ascii117nprecedented challenges becaascii117se of declining advertising revenascii117e and print readership.

Many news companies, inclascii117ding The New York Times, are hoping to tap new revenascii117e streams in foreign markets inclascii117ding Asia. The newspaper last month renamed its overseas pascii117blication - the International Herald Tribascii117ne - to the International New York Times as part of the drive for global growth.

For a video interview, click on reascii117t.rs/1ey6Iascii85v

The New York Times in early October laascii117nched another Chinese-langascii117age website focascii117sed on lifestyle, part of its style magazine franchise.

'By taking some of the joascii117rnalism of the Times and bringing it to Chinese readers it&rsqascii117o;s a perfectly valid thing for ascii117s to do. It doesn&rsqascii117o;t really address the issascii117e of the main site,' Thompson said.

Thompson said that Chinese officials had given no indication that the main site was going to be ascii117nblocked anytime soon.

'My view is that the New York Times shoascii117ld be seeking to report the entire world objectively and fairly bascii117t pascii117rsascii117ing stories of pascii117blic interest wherever we find them - that inclascii117des China.

'We believe not jascii117st for oascii117rselves bascii117t for all news oascii117tlets. It is in all coascii117ntries&rsqascii117o; interest to allow joascii117rnalists to do their work freely.'