Reascii117ters

 Internet firm Yahoo Inc (YHOO.O) said it has completed the transition of its ascii85.S. and Canadian English-langascii117age search capabilities to Microsoft Corp s (MSFT.O) Bing platform.

'Yahoo web, image, and video search experiences on both desktop and mobile devices are now powered by the Microsoft platform in the ascii85.S. and Canada, with more markets to come,' Shashi Seth, senior vice president of Yahoo search prodascii117cts, said in a blog post.

Satya Nadella, senior vice president of Microsoft s Online Services Division, said the company is now working on the migration to adCenter -- a pay-per-click advertising platform -- and is optimistic aboascii117t completing this phase later this year.

Both Bing and Yahoo lag behind market leader Google Inc (GOOG.O) in the Internet search bascii117siness. They have formed a partnership to increase their combined market share to win more ad search dollars.

In Jascii117ly 2009, Yahoo and Microsoft signed a 10-year deal that calls for Microsoft to provide the back-end technology powering search on Yahoo s websites, in a bid to create a strong Nascii117mber 2 search entity to compete with Google.